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Protetto: Come la rivoluzione digitale ci ha cambiato la vita

Quando si pensa all’evoluzione delle tecnologie della parola, non si può fare a meno di notare quanto la comunicazione abbia subito negli ultimi decenni...

Protetto: Quick guide on how to apply for an electronic visa

When you start planning your trip abroad, one of the things you may have to take care of is a visa. That is not the...

Protetto: Investimenti esteri: un po’ di America in Italia

Ero a Madrid quando, a settembre 2018, ho letto che finalmente apriva Starbucks a Milano. Dal primo giorno, scriveva l’articolo, la...

Protetto: Innovation: the technology platform

Once the value proposition established and the diversification strategy defined, winelivery had two opportunities to penetrate this new B2B market: either...

Protetto: Using the VRIN model

Using the Vrin framework, we can assess these distinctive capabilities and see whether or not they are source of competitive advantage for...

Protetto: International competition

In Italy, winelivery is the only service specialized in “on demand” supply of wine, beers and cocktails in 30 minutes. Yet,...

Protetto: What does the Italian market demand?

After analyzing the characteristics that Starbucks wants their consumers to view them as having, the next issue is to see whether...

Protetto: Why did we choose Starbucks as a brand?

Starbucks is an American coffee company and coffeehouse chain. It is considered the main representation of "second wave coffee", initially distinguishing...

Protetto: Interview C

Luca X, Directeur des Ressources Humaines du Ministère des affaires étrangères italien Quelle proportion d’hommes et de femmes y-a-t-il dans l’entreprise?...

Protetto: Interview B

Costanza Y, head of European and regulatory affairs Quelles ont été les principales étapes de votre carrière professionnelle et les obstacles...

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